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2017 Round-Up Directors

Meet the men and women who make the rodeo happen

Published on September 8, 2017 4:11PM

Nick Sirovatka

Nick Sirovatka

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Rob Collins

Rob Collins

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Randy Thomas

Randy Thomas

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Randy Bracher

Randy Bracher

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Jayne Clarke

Jayne Clarke

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Karl Farber

Karl Farber

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Mike Ledbetter

Mike Ledbetter

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Brad Adams

Brad Adams

Tiah DeGrofft

Tiah DeGrofft

Tim Bennett

Tim Bennett

Bob Rosselle

Bob Rosselle

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Randy Leonard

Randy Leonard

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Rob Burnside

Rob Burnside


Bill Levy, President

Bill is serving his eighth and final year on the board. As a member of a family with deep roots in Round-Up tradition, Bill has introduced dynamic changes to the Round-Up’s goals and management practices to prepare the organization for the next 107 years of success. He has planted the seeds of important projects that will shape the future, leaving a legacy that will shape the Round-Up for generations to come. Under his leadership, the Round-Up has helped launch several important new ventures at the Round-Up Grounds including: the Pendleton Whisky Music Fest, Pendleton Bike Week and an Oktoberfest celebration. Bill has worked tirelessly to secure the Round-Up’s position at the pinnacle of the rodeo world, helping the Round-Up win consecutive Large Outdoor Rodeo awards for the first time in the rodeo’s storied history. Bill founded Pacific Ag Solutions and has been honored by OSU for his leadership in Oregon’s agricultural industry, earning the 2015 Distinguished Alumni Luminary Award.

Nick Sirovatka, Competitive Events (Vice President)

Nick is enjoying his third year as a Director. He has brought dynamic energy and leadership to the Round-Up’s competitive events (non-standard PRCA events) and general arena operations. As a former highly competitive bull rider and longtime arena volunteer, Nick has the practical experience necessary to keep the rodeo moving safely and smoothly for the fans’ enjoyment. In addition to his duties during Round-Up, Nick manages the popular July 4th Barrel Race and responsibilities as diverse as supervising the singers for the National Anthem. He also chairs the important Trademark Committee. Along with wife Joni and their young family, Nick is active in the community and committed to making Pendleton a great place to live.

Rob Collins, Indians, (Board Secretary)

Rob is completing his seventh year as a Round-Up Board member. An attorney by trade, Rob brings an insightful perspective to the board’s decisions. Rob’s leadership and deep appreciation of Native American culture continues to strengthen the bonds of friendship respect between the members of the Confederated Tribes of the Umatilla Indian Reservation and the Round-Up. Additionally, Rob is a key participant in several important Round-Up committees. His leadership has been particularly important as the Round-Up’s expands its scholarship programs, supporting the core mission of promoting youth education in the community. He was instrumental in creating a new internship program with the OSU Department of Agriculture allowing junior and senior year students the opportunity to gain practical and hands-on work experience. Rob and wife Donna are longtime Pendleton residents dedicated to serving their community.

Jason Graybeal, Office (Treasurer)

In his first year, Jason serves in the increasingly important position of Office Director. Utilizing his vast business experience, he is well suited to manage the Round-Up’s fast growing ticketing, retail and financial management activities. In his short tenure on the Board, he has already made dramatic improvements to the Round-Up’s business operations. In addition to his business experience, Jason also brings practical rodeo management experience to the Round-Up, having served on the Northwest Intercollegiate Rodeo Finals Association Board as a member and Past President. Jason is ably assisted by wife Abby, a former member of the Round-Up Court.

Dr. Brad Adams, Medical/Room 17

In his second year as a Board member, Dr. Adams has brought his medical expertise to bear to enhance the medical services provided to the Round-Up’s contestants and fans. Working closely with the Rodeo Sports Medicine Team, Dr. Adams is able to provide high quality preventative, therapeutic and emergency for rodeo contestants. He has improved response times for emergency response to arena accidents if a major injury is sustained by a contestant and developed a pool of medical professionals to provide a broad range of services to spectators and contestants. As the Director responsible for Room 17, Dr. Adams oversaw a major renovation effort. Room 17 will now be able to provide greater hospitality to Round-Up VIP guests. Between his Round-Up responsibilities, Dr. Adams also finds time to run the Eastern Oregon Orthopedic Clinic. In all of these activities, he has the support of his wife Candi.

Tim Bennett, Security

Randy Bracher, Livestock

Randy is serving his fifth year on the Board. Along with wife Char, Randy grew up in the Round-Up family. As a rancher, Randy brings a lifetime of practical livestock experience to the Board. Drawing on his extensive rodeo knowledge, Randy has developed an innovative stock selection program insuring top quality livestock for Round-Up competitors. Thanks to Randy’s efforts, the Round-Up won the PRCA’s coveted “Remuda Award” for the best bucking stock. The outstanding livestock ensure a great performance every day for the fans and a fair chance to win a check for every cowboy who enters the Round-Up. Randy’s effort contributed substantially to the Round-Up winning the Large Outdoor Rodeo of the Year in 2015 and 2016.

Rob Burnside, Queen and Court

A second year Director, Rob has assumed the important responsibility for the Round-Up’s legendary Queen and Court. As the ambassadors for the Round-Up, they represent the Round-Up at parades and rodeos around the Northwest. Under Rob’s able direction, the Court has increased its special appearances, participation in charitable activities and support for the Round-Up’s retail and social media activities. Under his guidance, the Court upholds its traditions and standards while adapting to new opportunities to represent the Round-Up. His many years of experience as a Round-Up volunteer and Happy Canyon Director have made Rob a valuable contributor to Board deliberations. The willing support of wife Ann is essential to Rob’s success.

Jayne Clarke, Hay and Barns

Jayne is serving her fourth year on the Board. With her boundless energy and organizational skills, she has done an outstanding job managing the complex task of erecting hundreds of portable stalls and feeding all the livestock required to produce the Round-Up. Under her leadership, Hay and Barns has developed environmentally friendly ways to responsibly dispose of the waste accumulated during the Round-Up. When she isn’t directing the activities of the Hay and Barns volunteer crew, Jayne works with her husband Terry operating Pioneer Asphalt, Pioneer Construction and Pendleton Ready Mix.

Berk Davis, Arena

Berk is serving his rookie year on the Board. Based on his years of experience as a top level competitor at the Round-Up, Berk fills the critical position of Arena Director. Controlling the arena action ensuring the enjoyment of the fans and the safety of the livestock contestants is a great challenge. Berk brings the leadership, judgement and insight necessary to insure a world class rodeo performance. Berk is a legacy Director, following his father’s service on the Board. When not in the rodeo arena or roping pen, Berk is busy running the family ranch or at the controls of his helicopter. Wife Cindy supports him in his many tasks.

Tiah DeGrofft, Sponsors

Tiah is in her sophomore year on the Board. A past Round-Up Queen and daughter of a former Director, Tiah brings a comprehensive knowledge of the Round-Up to her duties. Coupled with Tiah’s extensive sports marketing experience, she has rapidly elevated sponsorship activities to new heights. Building on being the PRCA’s consecutive Large Outdoor Rodeo of the Year, Tiah has expanded the Round-Up’s regional and nation sponsorships. In addition to her stellar performance as Sponsors Director, Tiah has headed up a thorough review of the Round-Up’s policies and procedures to make them more relevant and supportive of current operational activities, and has taken on the VIP Program and oversight of Round-Up Board’s Events Committee. When not working on Round-Up duties, Tiah handles Community Relations for Wildhorse Resort and Casino.

Karl Farber, Concessions

Karl is serving his third year on the Board. His leadership has led to greater variety of quality food concessions and more beverage options, including working on the launch of the Section DD Bar. Additionally, Karl holds key committee posts on the PBR and Concert joint productions with Happy Canyon. When not devoting time to Round-Up duties, Karl serves with the Oregon State Police as a criminal sargent and bomb technician. Karl has brought fresh energy and a discerning eye to improving the concession offerings for Round-Up fans. With wife Buffy, a Pendleton native, Karl has become an important member of the community.

Mike Ledbetter, Let’er Buck Room

Mike is serving his fifth year on the board. Mike continues to foster innovative changes to enhance the Let’er Buck Room experience while adding exciting new venues like the Strip’ N Chute and Section DD Bars. Under his stewardship, the Let’er Buck Room was named the “Best Cowboy Bar in America.” Mike also sets a high standard of community service, donating all tips collected in the Round-Up’s bars to the Round-Up’s charity programs. Mike played a key role in helping successfully reintroduce flat track motorcycle racing to the Round-Up Stadium after an absence of 76 years. Despite devoting countless hours to his Round-Up duties ably assisted by wife Jill, Mike still finds time to run Ledbetter’s Refrigeration Inc. and take the occasional road trip on his motorcycle.

Randy Leonard, Parades

Randy is serving his seventh year on the Board. An accomplished teamster with 35 years volunteer service, Randy is ideally suited to serve as Parades Director. He has brought new vigor to the signature Westward Ho! Parade. As the largest non-motorized parade in America, the Westward Ho! Parade continues to draw greater media attention and more entries. This year, Randy spearheaded the successful incorporation of the Pendleton Round-Up Wagon Train, a week’s wagon travel along the scenic Blue Mountain portion of the Oregon Trail. The wagon train is important to preserving the skills of the pioneers who settled Pendleton and promoting western lifestyles. His electrical contractor skills make Randy an invaluable member of the Long Range Facilities Planning Committee. Randy’s other job is a co-owner of Gordon’s Electric. A noted teamster in her own right, wife Vickie is an invaluable helpmate to Randy.

Bob Rosselle, Grounds

This is Bob’s fourth year on the board. Bob’s farming background is very helpful in managing the Round-Up Grounds complex. This is a very demanding, year-round job for Bob and his Maintenance Manager, Justin Desler and the many dedicated and talented volunteers who keep the grounds in such excellent condition. This especially important in light of the heavier use requirements placed on the Round-Up Grounds by hosting many extra major events. With several infrastructure projects recently completed, fans will enjoy an improved Round-Up experience. Bob and his family are longtime volunteers of both the Round-Up and the Happy Canyon, where he served as President. Bob, wife Teri and family farm east of Pendleton.

Tim Smith, Programs and Ushers

As a rookie Director, Tim steps up to the Board after 28 years as a volunteer. Most of Tim’s time was spent in the world famous Let’er Buck Room. Because of his expertise and energy, Tim was selected to spearhead the launch of the Strip’n Chute Bar in 2016. As a reward for the Strip’n Chute’s resounding success, he was tasked with helping oversee the Section DD Bar which opened to great fan support in 2016. As the Programs and Ushers Director, Tim is instituting new initiatives to improve usher training and visibility and making the Round-Up more relevant. Perhaps the improvement most appreciated by fans will be Tim’s efforts to upgrade the chair seating in the South Grandstands. When not seeing to his Round-Up duties, Tim works for the City of Pendleton. Tim’s wife Amy, is an important help with all Tim has accomplished.

Randy Thomas, Publicity

Randy is serving his seventh year on the Board as Publicity Director. For Randy, promoting the Pendleton Round-Up is a labor of love. He has developed new outreach initiatives, including a vibrant social media program and exciting video productions, creating legions of new fans. Through innovative partnerships with Travel Oregon, the Wrangler Network, Ride TV and MAVTV, Randy has broadened the Round-Up’s national reach. Randy manages the Round-Up’s Rodeo Way booth at Cowboy Christmas during the WNFR featuring the popular “Let’er Buck”et List contest. If you are at the Finals, Randy invites you to stop by and say hello. Randy also developed and taught at “Round-Up University,” educating volunteers and friends of the Round-Up about its colorful history, traditions and service mission to the community. Randy’s second job is running Pendleton-based A Sharp Painter. He is ably assisted in his duties by his wife Tiffany.

































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